A massive 80-meter poster featuring chibi-like characters from Demon Slayer: Kimetsu no Yaiba Shinjuku Station .
Demon Slayer – Characters advertise milk brand
Check it out:
Therefore, from April 17th to 23rd, the 80-meter posters and several monitors featuring characters from Demon Slayer: Kimetsu no Yaiba drinking milk can be found in the underground section of Tokyo's Shinjuku Station.
Japanese fans have been sharing photos of locations where they spotted the ad:
新宿駅メトロプロムナードで、鬼滅の刃のみなさんが明治おいるpic.twitter.com/8qkEsyVxun
— MAZ (@mazekoze) April 17, 2023
鬼滅の刃
明治
おいしい牛乳
新宿駅
巨大広告4つも
独占しかもデジタル広告にも!煉獄杏寿郎
竈門禰豆子pic.twitter.com/sGNRO5rtr0— ツイッター鬼滅の刃 (@tw_info_kmt) April 16, 2023
This ad is part of a collaboration between Demon Slayer: Kimetsu no Yaiba and Meiji (makers of the "Meiji Oishii Gyunyu" milk brand). The other main part of the campaign is a giveaway where winners will receive a cup featuring the anime characters or an acrylic stand featuring one of the characters.
To participate, you'll need to collect and submit three Oishii Gyunyu logo "dots" from various Oishii Gyunyu milk cartons. Finally, for the full set of entry details, check out the official website here (in Japanese).
Source: Meiji Oishii Gyunyu
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