What is it: Mahou Shoujo Ikusei Keikaku (Magical Girl Raising Project)

What is it: Mahou Shoujo Ikusei Keikaku (Magical Girl Raising Project)

Mahou Shoujo Ikusei Keikaku, known in English as Magical Girl Raising Project, is an anime series that stands out for its unique and dark take on the “mahou shoujo” or “magical girl” genre. The plot revolves around an alternate reality game where girls are chosen to become magical heroines, but the competition between them quickly turns into a fight for survival. The anime explores themes such as friendship, betrayal and the struggle for power, defying the typical expectations fans have about the genre. The series was adapted from a light novel written by Asari Endou and gained popularity for its engaging narrative and complex characters.

Anime Production

  • Director: Yoshinao Doi
  • Screenplay: Michiko Yokote
  • Studio: Lerche
  • Release Date: October 2016
  • Seasons: 1
  • Episodes: 12

The story begins when an ordinary girl, Koyuki Hime, is selected to participate in “Mahou Shoujo Ikusei Keikaku”, a game that allows girls to become magicians. However, the reality of the game proves brutal when the participants discover that only a limited number of them can survive. The series features a variety of characters, each with their own magical abilities and motivations, which adds a layer of complexity to the narrative. The dynamic between the girls, who initially come together to face challenges, quickly turns into rivalry and distrust, leading to exciting and tragic twists.

One of the most intriguing aspects of Mahou Shoujo Ikusei Keikaku is how it subverts the genre's clichés. While many magical girl series focus on themes of friendship and resilience, this series doesn't shy away from showing the dark side of competition. The girls are forced to make difficult decisions, and the line between good and evil becomes increasingly blurred. This darker and more realistic approach appealed to both fans of the genre and those looking for a more mature and provocative narrative. The series also raises questions about what it means to be a hero and the sacrifices that come with that role.

In addition to its engaging narrative, Mahou Shoujo Ikusei Keikaku is known for its high-quality animation and captivating character designs. The Lerche studio, responsible for production, brought the action scenes and emotional moments to life with a vibrant and dynamic aesthetic. The soundtrack, composed of elements that intensify the atmosphere of the series, perfectly complements the narrative, creating an immersive experience for viewers. The combination of quality animation and an intriguing story made the anime stand out in a saturated market.

Mahou Shoujo Ikusei Keikaku also sparked discussions among fans about the representation of female characters in anime. The series features a diversity of girls, each with their own struggles and stories, which allows for deeper identification with the audience. However, the competitive and often violent nature of the plot has also raised questions about the way magical girl stories are told. This duality between empowerment and vulnerability is one of the points that make the series so fascinating and worthy of analysis.