The release of Nintendo Switch 2 should follow a three -phase strategy, according to information released by the Insider Gaming portal. Nintendo plans to present the new console officially on April 2, in a special edition of Nintendo Direct.
The Japanese company intends to start sales in June, prioritizing games developed by its own studios. This staggered approach indicates a careful transition to the new generation while preparing the market for a diverse supply of titles.
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The first phase of the strategy marks the beginning of Switch 2 commercialization, focusing on Nintendo's big franchise games. These titles, also known as “First-Party”, will be the main attractions of the launch and should explore the unpublished features of the new console.
The decision to start with internal productions reinforces the objective of presenting the full capacity of the new platform and loyal to the public that accompanies the classic series of the company.
Outsourced studio games will arrive between October and November
The second phase of the strategy is scheduled for the period between October and November. At this stage, Nintendo will make room for games produced by partner studios, also called "Third-Party".
Insider Gaming sources say Nintendo will start sending Switch Development Kits 2 in June, thus allowing studios to start production of games in time of the second cycle of releases. The participation of outsourced studios is fundamental to broaden the catalog and attract various audiences.
The third phase will take place during the holiday season, between November and December. Nintendo should mark the period with releases focused on the general public and holiday promotions, even without revealing concrete details about the games planned for this phase.
The company bets on the high demand of the season to boost sales of Switch 2. Division into stages allows Nintendo to maintain consumer interest for a long time, ensuring constant news over the second half.
Tests with journalists and content creators anticipate first impressions
Even before the official event scheduled for April, Nintendo is expected to present Switch 2 to a restricted group of selected journalists and content creators. The first test session is scheduled for March 31.
Guests will have access to the console and some of the games that will be available at the launch. This controlled preview will be used to generate expectations and expand the scope of disclosure without compromising the main advertisements of Nintendo Direct.
The general public will also have a chance to meet Switch 2 personally. The first open demonstration will take place on April 4 in New York. The date marks the beginning of a series of face -to -face events planned to promote the new console in major markets. Thus, Nintendo aims to create a continuous excitement environment, keeping the spotlight on Switch 2 until the official launch and beyond.
Expectation grows to the complete revelation of Nintendo Switch 2
Although many details about the Nintendo Switch 2 hardware are still wrapped in mystery, rumors suggest that the new console will bring significant performance improvements and compatibility with previous generation games. Confirmation of the three -phase strategy reinforces the idea that the company wants to avoid sudden rupture with its user base while betting on a gradual transition model.
Nintendo Direct's approach of April generates expectation between fans and industry professionals. The event must be the main stage for the complete revelation of the console and its technical resources. Until then, preliminary tests and rumors will continue to feed the interest on the successor of one of the most successful consoles in Nintendo's history.
