The possibility of Grand Theft Auto 6 (GTA 6) hit stores at a high price gained strength after Swiss Brack.ch Listing the game by 99 Swiss francs (CHF), the equivalent of approximately $ 112 (about $ 700). The store withdrew the page from the air, but the information generated great repercussion among the players, who fear a new level of price for AAA games.
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The price drew attention because it is well above the current standard, which is around $ 70 for new large franchise releases. Shortly thereafter, the store removed the listing. However, this has raised doubts about a possible error or intention of Take-Two Interactive to actually raise the initial GTA 6.
The company has already appointed in previous statements that expects a great financial return with the game, driven by the success of GTA 5 and the increasing appreciation of the franchise. Therefore, the possibility of a higher price is not surprising analysts of the sector. However, there is still no official confirmation about the suggested value for the game.
Pre-sale and expectation raise speculation on final value
Although the value listed may have been a mistake or a simple placeholder, the movement of international retailers suggests that the game's pre-sale is near. In Malaysia, for example, some stores already accept early $ 3 payments to ensure a copy of the game as soon as it is available.
The strategy of maintaining few promotional materials also contributes to speculation. So far, Rockstar Games has released only an official GTA 6 trailer and avoids giving details about the game. The company is expected to announce the release date and other relevant information unexpectedly, as it has done in previous releases.
On the other hand, the impact on consumers can be significant. Although the GTA franchise has a loyal audience and guaranteed sales, an increase in price can ward off players who are not willing to spend so much. In addition, it can accelerate the search for alternatives such as promotional editions, game service subscriptions, or even parallel market purchases.
Does inflation justify the highest price?
The possible price increase can be explained by the impact of inflation over the years. According to calculations from the Screenrant website, the first GTA, released in 1997 for about $ 50, would cost approximately $ 100 nowadays, adjusting to inflation.
Even so, acceptance of a higher value will depend on the perception of the public. Although GTA 6 is one of the most anticipated games of the decade, the price can influence buying decisions, especially in a market where signature services, such as Game Pass, have been gaining strength.
Rockstar has confirmed that the game will be released at the end of 2025 for PlayStation 5 and Xbox Series X | S, but a PC version should take at least one more year. Until then, fans await new information and official confirmation of the price, which can redefine industry standards.