otaku community involving the anime Solo Leveling , recently released by the anime studio A-1 Pictures ( Sword Art Online , Shigatsu wa Kimi no Uso ) on Crunchyroll.
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Therefore, Studio PPURI, responsible for the series' excellent opening, had its name removed from the anime's credits in South Korea. According to the blog Nave , this decision was based on the falling shares of Solo Leveling , D&C Media . Studio PPURI drew criticism in some regions of Korea due to elements considered "anti-male" in its works and its associations with the feminist movement Megalia. This resulted in an unfavorable reputation for the studio.
Although Megalia gained prominence in South Korea, in part due to its approach of denouncing misogynistic behavior and turning it around in online communities, the movement's signature symbol (half-closed fingers) provoked significant backlash, particularly due to its connotations related to the size of the Korean male genital organ.
Therefore, Studio PPURI faced accusations of incorporating this gesture into several productions, such as MapleStory, Dungeon & Fighter, Dungeon & Fighter Mobile and Blue Archive.
Furthermore, the first anniversary trailer for the global release of Blue Archive , produced by Studio PPURI, featured the gesture associated with the feminist movement. After its discovery, the video was removed from video platforms.
Conclusion:
Ultimately, the studio took decisive action by deleting all of its videos after a review of its catalog. In an apology for the "feminist gestures," the studio assured that the lead animator responsible will not return. The impact of this situation on D&C Media's shares is evident, with a significant drop of over 6% in the share price on January 15th, reflecting the concern and repercussions associated with the studio's actions.
Comment on what you think of this measure taken against the studio.
